Title: Content Writer
Position Type: Full-time
Classification: Non-Exempt (32-40 hrs/week)
Pay: $22-$25/hr DOE
Location: Fully remote. ( This position was previously listed for Washington state residents only. We have recently opened up applications for this position for all states.)
Who we are:
Optimal's mission is to help students make informed decisions about their education by providing transparent, data-driven, and user-focused products. We embrace a culture of growth, experimentation, and creativity. Our small and nimble team allows all members to exercise great responsibility and freedom, allowing each person to have a measurable impact on our business and experience continual growth.
Our waterfront office is located in downtown Kirkland, WA. Prior to COVID, we kept our kitchen fully stocked, played ping pong and pool, built an impressive collection of board games, and loved interacting with our troop of quirky office dogs. We are working remotely during COVID but continue to find ways to support one another through online activities, such as small group lunches, themed happy hours, and social Slack channels. We've even had a few masked-up outdoor gatherings for frisbee golf and apple picking. And yes, those quirky dogs—and now cats!—make occasional virtual appearances. We have opened up the Content Writer position to be fully remote, so if and when the rest of the local team returns to the office, you can join us from anywhere virtually. We hope you'll consider becoming a part of our team at Optimal.
We are currently reviewing candidates in the later stages of the hiring process and although the position is open we are not actively reviewing new applications at this time.
As our Content Writer, you will write SEO-optimized content for our education-focused websites, including resource guides, blog posts, and articles. An ideal candidate will have prior experience with developing content, following editorial guidelines when creating content, and keeping up with SEO best practices. This role will report to a designated Content Manager.
Specific Responsibilities & Key Deliverables:
Write clear, original copy about various education topics, often owning larger content projects from beginning to end
Support Content Managers and Product Content Managers to execute content initiatives
Conduct in-depth research, including interviews, on industry-related topics in order to develop original content
Conduct competitive research to inform your tone and voice
Ensure all content is consistent in terms of style and optimized for search and user experience
Edit and optimize existing content as well as writing from other writers
Contribute to the development of strategies that will increase user engagement
Consistently build and maintain product knowledge for each project/assignment
Active participant of cross-functional team, ensuring all personal deliverables and deadlines are achieved or exceeded
2+ years of professional experience in content writing or online content creation/management
Proficient in taking complex ideas and succinctly summarizing into easily understood content
Exceptional organizational skills and attention to detail
Ability to multitask and work independently
Strong communication skills
Comfortable with repetitive tasks
Technically proficient with experience in Microsoft Office
Ability to adapt to & learn new systems/programs quickly
Ability to remain flexible, juggle multiple priorities, & change directions as needed
SEO experience a plus
Journalism experienced preferred
Applicants with published work preferred
Writing Sample Required: Please provide a link to your online portfolio or upload writing sample documents with your application.
Health, dental, and vision for employees and their dependents covered at 100%
401k with automatic 3% company contribution
Professional development/tuition reimbursement program
12 paid holidays in addition to a generous vacation policy, which awards additional time off based on service
Charitable donation matching program & volunteering PTO
Additional benefits designed to support employee health and wellbeing
This position will be flexible; hours can vary as needed and work can be done remotely during normal business hours